Learn the essentials of pitching your creative work to journalists and securing media coverage. Craig McLean, Consultant Editor of The Face, and Lauren Cochrane, Senior Fashion Writer at The Guardian, draw on their extensive experience across publications including The Telegraph, Evening Standard, Rolling Stone and Financial Times to reveal what captures a journalist's attention.
This practical session covers identifying the right media contacts, crafting subject lines that get opened, assembling a persuasive pitch, and executing effective follow-ups. Whether you're launching a design collection, seeking exhibition reviews or aiming for press coverage of your work, you'll gain insider knowledge on how to stand out in a crowded inbox and get your work noticed.
Held at Sarabande Foundation, the creative hub established by Lee Alexander McQueen in East London, which supports emerging artists and designers across multiple disciplines.
